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Hey Prompt Entrepreneur,

First webinar done! And…it actually worked!

Here’s my (pretty crude!) setup:

Notice the sticky note with INTERACT! 😆 

I'll be honest - I was bricking it beforehand. Properly nervous. You might have seen my email a few weeks back about starting this whole public speaking journey.

Well, the first proper sales webinar is in the bag. And the results? Let's just say I'm never going back to the old way of selling…

Here's the thing though - I didn't just wing it. I followed a very specific framework that me and my team have been studying. The same framework that's helped entrepreneurs sell literally billions of dollars worth of products and services.

Our thinking was “well if it works for them then it seems like a great starting point”.

Why reinvent the wheel when we can use a tried and tested formula.

(If you're thinking Russell Brunson - ding ding ding! Give yourself a gold star).

Russell Brunson is kinda the webinar guy. Definitely worth checking out his books if you haven’t already!

But learning this framework was like trying to learn chess by reading a book. You can know all the moves, but until you're sitting there, staring at the board, clock ticking... it's all just theory.

Ditto for delivery. I still had to log on and be in front of the 220+ people who RSVP’d to my first webinar! Yikes.

What surprised me most?

• How much easier it felt having a proven structure to follow

• The engagement level compared to "normal" content

• That people actually stayed until the end (I know, right??)

Look, I'm all in on AI. You know this. But I'm realising - as more and more business moves to automation, real human connection becomes MORE valuable, not less.

I’m still working on articulating this properly. But for now think of it as a barbell strategy. AI handles the automation at one end, freeing us up for deep human connection at the other. The mediocre middle? That's where businesses go to die.

I’m borrowing this concept from Nicholas Nassim Taleb by the way:

My bets moving forward will be 100% AI or 100% human.

No wishy-washy middle ground.

No faking humanity with AI.

No human time spent on tasks AI can do.

First big step are the webinars. I’ll be doing them weekly (or more often!).

And I also want to show you how we prepped up the webinar over the last few weeks. So….next week, I'm going to break down exactly how I did it. The whole webinar framework, step by step, over 5 days.

We'll cover:

• The crucial "big domino" that makes or breaks your webinar

• The three secrets structure that keeps people glued to their screens

• How to present your offer so it feels like a no-brainer

• The technical setup that won't make you want to throw your laptop out the window

If you've been thinking about doing webinars but haven't pulled the trigger yet - stick around. This is the series I wish I'd had when I started.

Now a quick word from today’s sponsor before last week’s Playbook:

And onto our Playbook for the week:

Keep prompting,

Kyle

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