Hey Prompt Entrepreneur,

I had a chat with an entrepreneur the other day who recently shuttered one of her companies.

The reason: distribution.

And not having an audience up front.

Won’t name her but it’s a fascinating story and a reason I’ve seen a bunch of times before.

She’s smart though and knows exactly the next steps: build an audience first!

If you’ve read any of my Playbooks this is one topic I’m boring about. I go on and on and on about how important it is.

In fact the BATON framework I use (Business, Audience, Tribe, Offer, Network) literally has Audience as stage 2 - it’s waaaay before the Offer, actually trying to sell anything.

Over the last year I’ve built an audience of 250,000 on various channels. And that has netted $300,000+ at 90% margin.

The money comes from the audience. There’s no way around that.

Having an audience makes life much much (much) easier.

Got an idea? Ask your audience - they’ll tell you if they want it.

Built a new product? First sales will come from an audience.

Want to build your network? Skip the events and conferences! Become known and people come to you automatically.

Until a year ago I was always behind the scenes - never on camera, never in the spotlight. Until I finally got over myself and darn well started filming and building an audience. It’s been absolutely life changing.

Note: had to add this after writing the rest - my Instagram has FINALLY popped off and started to grow exponentially. Literally a day after writing this email. I’ve got my first video there about to hit 1,000,000 views. Know why? Consistency and not giving up. Basically adding another channel on top of everything I’m discussing here.

Building a following has been a question that comes up again and again in my workshop cohorts. And it’s a great one. How on earth do you get started? How do you grow? What methods should you use? What to talk about?

So many questions!

So I’ve sat down and built a programme to answer all of this.

It’s called the AI Authority Accelerator.

It is specifically to help you become an authority about AI in your industry. To become the go-to person and from that drive inquiries, leads and revenue.

It is NOT for everyone. I’m teaching what I know works because it has worked for me and others I’ve shown this to. I’m not going to teach what I don’t know works.

Therefore it’s a 30 day programme based around short form video. You have to get on camera. No faceless video, no hiding.

Each day I give you a topic, a prompt to help you prepare a script and an example video. All of the topics are based on what I know works - from my own videos and from data that I’ve scraped on topics/engagement.

By the end of the period you’ll have a solid catalogue of material displaying your expertise. And more than that - you’ll have built a habit. Consistency is what matters here.

And, as a bonus, for everyone who completes all the videos on time I will repost one of your videos to my 130k+ audience to help boost your account. Normally sponsoring a post costs $1000+ FYI but I’ll bump your account to my followers for free if you get all the work done. Why? To get you to do the work!

I’ll release more details shortly but that’s the long and short of it:

• 30 day accelerator

• daily video topic and script

• finish all videos on time for a free share

• foster content production habit + video production skills

• build and leverage an audience as the AI authority in your industry

Sounds good?

This first run will be limited to 100 people and priced at £150. It’ll go up after the first run. Launching in a couple of weeks.

On to our Playbook for the week:

Keep prompting,

Kyle

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