Roundup: AI Brand Voice — Free Readers Issue

Author

Kyle Balmer
March 01, 2025

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Hey Prompt Entrepreneur,

Welp! Another BUSY week - following hot on the heels of Grok3 we’ve now got Claude 3.7 (amazing) and ChatGPT 4.5 (kinda underwhelming).

It’s hard to keep up with it all. And that’s kinda my full time job!

What I’ve noticed that is that we’re flattening out a little.

ALL of the new models are basically very good. We now have 5-6 frontier level models that are usable.

Sure some are better at certain tasks than others - for example Claude is amazing for coding. But in general? All pretty good!

Which means ChatGPT is losing it’s 2 year long lead. The competitors are catching up!

I shot a video on this topic that may be of interest if you ever feel utterly overwhelmed by the amount of new models:

In other news we’re nearly ready to open up the first AI Authority Accelerator.

We’ve got a whole bunch of you on the waitlist and will be sending out details this coming week.

Again it’s a 30 day programme to help you become the AI voice in your industry. I’ll be giving you a series of topics and scripts to create content about to kickstart your audience build.

It’s £100 (this time - first run!) and we’ll cap at 100 people.

Unlock the full potential of your workday with cutting-edge AI strategies and actionable insights, empowering you to achieve unparalleled excellence in the future of work. Download the free guide today!

On to our Playbook for the week:

Roundup

This week Kyle covered — How to get AI to write in your companies Brand Voice

  • How to systematically collect and organize content for AI voice training - ensuring your AI writes with your authentic tone instead of generic responses.

  • The process for extracting your unique voice patterns through AI analysis - allowing you to scale content production without losing your personality.

  • Step-by-step instructions for creating custom voice instructions in AI platforms - empowering your team to maintain consistent brand communication across all channels.

  • Practical deployment options for voice models based on your specific needs - saving time and money by choosing the right implementation method for your situation.

  • A systematic approach to refining and improving your AI voice model over time - transforming an initial 60-80% accuracy into a 95%+ reliable brand voice tool.

(You’ll get this playbook in a Notion format, which lets you easily : take notes, copy prompts fast, duplicate and keep as your own, past your ChatGPT results and save as PDF.)

This was only 1 of 70 AI Business Playbooks Kyle has written. Upgrade today and get all 70+ AI Business Playbooks.

(AI Playbooks cover topics like: Entrepreneurship, Audience building, Content creation, Sales and offers, AI specific courses and Business building 101).

Keep prompting,

Kyle

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